Gender-based violence is a pervasive and deeply rooted issue that continues to plague the communities in Jomvu Sub County, with severe and far-reaching consequences for individuals and society. Despite various efforts to address this problem, GBV remains a significant challenge, and its multiple forms, including; physical, sexual, and psychological violence, continue to harm individuals of all gender identities. Over 40% of women have experienced physical or sexual Intimate Partner Violence in their lifetime. Moreover, the prevalence of child marriage and FGM is about 23% and 21% respectively in the country (Kenya Demographic and Health Survey (KDHS).

A cinematography will be used as a way of informing the community and enhancing service delivery on issues of SRH and GBV, The art and technology of video documentary will form the basis of information passage to the locals. A community wall projector will be moved to the various stations within villages occasionally to pass information through visuals.
A film’s success is driven by the audience connecting to it and having an emotional reaction. This can be a positive, negative or any other emotional response, whether they see themselves in a particular character, or simply empathizing with them will make all the difference to their engagement. This is targeted to improve health-seeking behaviours through connecting with current undertakings in the community and taking responsibility in seeking further healthcare assistance.
Key components include: its flexibility; the community can have access to programmes at any place at any time and also have the privilege to request for specific programmes to be aired out in the community, providing context-specific content
Movable projector screen to be placed in community public spaces with high population. This projector screen is designed to showcase programs which are geared at informing the community on matters on SRH and GBV, referral and medical centres to seek services, contacts of various service providers, police gender desk and paralegals in the community they live in.
This will enable sharing of information, demystifying the myth, breaking retrogressive social norms, enabling community connect through visuals, and encouraging best practices (Gender mainstreaming and Inclusivity).

The innovation stands out through its holistic approach to addressing all forms of GBV and FGM in the Jomvu sub-county. Unlike existing solutions, our initiative combines comprehensive need assessments, tailored video documentaries, and targeted capacity building. By involving diverse stakeholders from; service providers and champions to police officers. We intend to create a network of crucial support for sustained change. The innovation lies in our community-specific video content, addressing unique challenges identified through rigorous assessments. Additionally, our strategy of screening sessions during flexible evening hours enhances accessibility and availability of large masses. Unlike one-size-fits-all methods, our approach adapts to the community's dynamics, ensuring relevance and acceptance. Through this multifaceted approach, we will foster a deep understanding of local issues, promoting engagement, and trust, making our initiative a beacon of innovation in the fight against GBV and FGM.

The innovation promises a transformative impact in the Jomvu sub-county by raising awareness, reducing GBV and FGM cases, and providing vital support. Through tailored video documentaries and comprehensive capacity building, we empower communities and service providers alike. By directly addressing community-specific challenges identified through thorough assessments, our approach fosters a profound shift in attitudes, encouraging reporting and support-seeking. Victims receive the help they need, leading to a tangible decrease in reported incidents. Moreover, our initiative strengthens local support networks, ensuring sustained assistance for survivors.
To scale our approach, partnerships with governmental bodies, NGOs, and international organizations are vital. Sharing our model’s success stories and best practices will inspire similar initiatives in other regions. Capacity-building workshops will train professionals, enabling them to replicate our methods effectively. Utilizing digital platforms will broaden our reach, allowing communities in Jomvu to access our resources and replicate our success. Additionally, collaboration with local media will amplify our message, creating a widespread societal shift against SGBV and FGM. By combining community engagement, partnership building, and digital outreach, our innovation will serve as a blueprint for large-scale adoption, making a significant impact nationally and even internationally.

The implementation of the project will be conducted in 3 slums in Jomvu sub-county. Need assessment will be conducted in the targeted areas to understand the underlying causes of GBV and FGM, as well as the specific challenges faced by young people. This will inform the production of context-specific video documentaries. The key objective is to raise awareness, reduce GBV and FGM cases as well as provide referrals to the GBV survivors. The piloting is designed to take a period of 3 months. In the first month, the organization will conduct a need assessment, capacity building on the service providers from youth-friendly centres, paralegals and police officers (gender desk), and production of tailored video documentaries in line with the needs of the community. In the 2nd and 3rd months, the screenings of the documentaries will take place. The resources needed for this process will include space for screening, funding for operational costs, training costs for service providers and paralegals and equipment. The challenges that are likely to be encountered include excessive movement from children as they might want to see what is going on and security concerns. To mitigate the issue of disruption, the organization will have an officer in charge to ensure smooth running. On security, the program will be run in flexible hours and evening hours from 4:00 p.m. to 8:00 p.m. and have an officer in charge present in all evening sessions.

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